PESTLE analysis is one of the best ways to analyze the macro-influencers and trends of an industry. PESTLE is a mnemonic, which stands for Political, Economic, Social, Technological, Legal, and Environmental. Trend analysis is becoming more important as macro-influencers are increasingly disrupting and shaping industry dynamics.
To get you going on PESTLE Analysis, download the PESTLE Analysis PowerPoint Worksheet.
CLICK HERE FOR MORE ON PESTLE ANALYSIS
Learn more about Joe Newsum, the author of all this free content and a McKinsey Alum. I provide affordable, virtual, and on-demand coaching services by the hour.
BIG PICTURE
WHAT IS STRATEGY?
BUSINESS MODEL
COMP. ADVANTAGE
GROWTH
TARGETS
MARKET
CUSTOMER
GEOGRAPHIC
GO TO MARKET
DISTRIBUTION
SALES
MARKETING