Strategy Coaching
Transforming Challenges Into Breakthrough Strategies
Achieving clarity and success in today’s complex business environment requires more than hard work—it demands strategic precision, bold decisions, and a clear path forward. That’s where I come in.
As a strategy coach with deep experience in both top-tier consulting (McKinsey & Oliver Wyman) and executive leadership roles (CEO, COO, CMO, CFO), I specialize in helping leaders navigate complexity and unlock the full potential of their businesses. Whether you’re refining your business model, tackling a critical challenge, or driving growth, I bring the tools, perspective, and hands-on support you need to succeed.
My approach goes beyond advice. It’s a collaborative partnership designed to help you think strategically, act decisively, and achieve results that endure. Together, we’ll craft strategies that are not only innovative but also deeply practical—tailored to your business and built for execution.
MEET JOE NEWSUM, YOUR STRATEGY COACH
My approach to strategy coaching is shaped by a unique combination of experiences that few others bring to the table. I’ve walked in your shoes as a CEO, COO, CMO, and CFO, leading companies through growth, challenges, and transformation. I’ve also advised top organizations as a consultant at McKinsey & Company and Oliver Wyman, tackling complex business problems across industries like software, manufacturing, CPG, and retail.
This blend of top-tier consulting expertise and real-world executive leadership gives me a holistic understanding of business strategy, leadership dynamics, and operational realities. I don’t just offer theoretical advice—I deliver actionable, tailored insights that address your specific challenges and drive meaningful results.
What sets me apart is my track record of tangible impact. My clients consistently achieve breakthroughs, whether it’s clarifying their vision, refining their business model, enhancing market positioning, or driving sustained growth.
WHAT MY STRATEGY COACHING COVERS
Strategic Problem Solving Coaching
Whether you’re facing a critical decision, tackling a leadership challenge, or navigating market uncertainties, I’ll help you break the problem down, identify root causes, and craft innovative, actionable solutions. Together, we’ll approach the issue from every angle, turning complexity into clarity. You’ll leave with a clear, tailored plan that empowers you to move forward with confidence and focus.
Business Model Strategy Coaching
Is your business model delivering the customer value and financial results you need? Together, we’ll take a deep dive into every element—your value proposition, target markets, go-to-market strategy, and operations—to uncover opportunities for improvement. I’ll help you create a business model that outperforms competitors, aligns with your long-term goals, and drives sustainable growth. This isn’t just theory; it’s about crafting a focused, competitive business model that sets you apart in the marketplace.
Strategy Implementation Coaching
Even the best strategies fail without effective execution. I’ll work with you to turn your plans into action, identifying potential barriers, aligning teams, and ensuring everyone is pulling in the same direction. From setting clear objectives and key results (OKRs) to creating accountability and tracking progress, I’ll help you overcome the most common execution pitfalls and stay on course to achieve your goals.
Strategic Vision and Planning
To succeed, you need a bold, clear vision that inspires your organization and guides your decisions. I’ll help you define your True North—your mission, vision, and values—and translate it into a concrete strategic roadmap. Together, we’ll identify the most critical priorities to focus your energy and resources where they’ll have the biggest impact. This isn’t just about setting a direction—it’s about creating a shared vision that drives alignment, momentum, and results.
WHAT TYPES OF STRATEGIES I COVER?
I support leaders on a myriad of strategy topics whether they are leadership skills & strategies or the following business model strategies:
BIG PICTURE
Develop a clear strategic vision across your business model to fuel long-term growth.
TARGETS
Create a deeper understanding of targets, to improve strategic value, alignment and effectiveness.
VALUE PROPOSITION
Improve the overall value proposition to drive customer value better than the competition.
GO TO MARKET
Turbo charge your go-to-market through best-in-class distribution, sales, and marketing strategies.
ORGANIZATIONAL
Align the organization to effectively and efficiently develop and deliver the value proposition and go-to-market.
Unlock Clarity in 30 Minutes—Book Your Free Strategy Session
Facing a tough business challenge? Need clarity on your next big move? In just 30 minutes, we’ll tackle your most pressing issue and uncover actionable solutions tailored to your unique situation.
What You’ll Gain
- Fresh Perspective: Diagnose challenges and explore opportunities with expert guidance.
- Actionable Insights: Leave with practical steps to move forward with confidence.
- Proven Expertise: Leverage my experience as a former McKinsey consultant and CEO to solve complex problems.
What to Expect
This is a no-commitment, value-packed session where you set the agenda. We’ll dive deep into your top challenge and deliver clarity, not a sales pitch.
Take the First Step
Email me at joe@stratechi.com to schedule your free session today. In 30 minutes, we can create the clarity and confidence to drive results.
WHAT CLIENTS HAVE TO SAY...
Jon Kragh
Founder & CEO
Proactive Logic
"Joe is my strategic coach. I have worked with the brightest minds in private equity and the top minds in technology, so I have very high standards. As soon as I read Joe's content, I knew he would make me better. Joe can immediately provide nuanced strategic advice for any topic on my mind, from services to product. Our conversations span risk, go-to-market, cost tradeoffs, and most importantly, to me: life impact. "
“I’m thrilled to have connected with Joe. He’s on a different level. He brings depth that is both thought-provoking and grounding. He punctures the sessions with questions to get to the point. He is very clear as to what course of action I should take given the stage of my business. Joe’s clarity of thought and depth of experience is impressive. Joe ensures you leave his coaching session with clear actions. He will add value to any entrepreneur/executive that seeks for an independent and experienced perspective on what they're working on. Thanks Joe!”
“Joe has done strategy a big favor by providing so much insightful and valuable content on Stratechi.com, but it doesn't compare to spending time with him one-on-one. In one session, we collaborated on clarifying my goals, business model, and action plan for my healthcare startup. I am grateful for the time and energy I will save and the improved prospects of the business. If you need a fantastic thought partner, I highly recommend setting up some time with Joe!”
"Joe is my strategic coach. He provides concise, thought-provoking and strategic advice that drives real business outcomes to my consulting firm. He’s an excellent listener, intuitive, and ensures that my personal goals balance m professional goals. I’m very confident Joe will help me take my firm to the next level. "
Dr. Trina Clayeux
CEO
Give an Hour®
"I can’t say enough about Joe’s aptitude for capturing the essence of our work and strategically mapping it within the context of our business opportunities and pain points. We’re are in a much more advanced state of planning due to his expertise."
Scott Lazarus
CEO
Soliro
"Joe has the rare skill to help generate and think through the right strategic options and drive to action to scale your business for years to come."
Niklas Ruud
Managing Director
Hellermann Tyton
"Joe is great at strategy and my go-to coach. He challenged the direction of my growth company during a time of uncertainty. During a coaching session, Joe provided insight, clarity, and focus, and one month later my sales doubled. Talk about ROI."
MY BACKGROUND...
- 5 years leading strategy, marketing, org, operations, and technology projects
- Worked with high-tech, industrial, financial, non-profit, and consumer clients
- Led McKinsey's incubation of the Management Innovation Exchange
- Won numerous knowledge competitions and taught McKinsey's Mini-MBA
- 2 years focused on internet, digital, sales, and marketing consulting projects
- Developed Oliver Wyman's perspective on internet and digital strategy
- Worked with high-tech, consumer, financial and retail clients
- COO of the leader in consumer portable solar power and the 9th fastest growing company (2013 Inc 5000)
- Led operations, supply chain, product development, marketing & manufacturing
- 2.5X valuation increase with acquisition by NRG
- Founded one the fastest growing and largest sites on strategy and leadership
- Bootstrapped and self-funded growth to over half a million users in 2 years
- Supported hundreds of clients with their strategy and leadership needs
- Founded a high-growth and very profitable market and industry research company
- Deep analytics and research coverage on over 1200 industries
- Clients include all of the top banks, consulting firms, and many Fortune 1000
- CFO and CMO of a leader in telephony and CRM integration software
- Supported 25X profitable revenue growth and multiple rounds of funding
- Led marketing, finance & accounting, legal, and board support
- As SVP of Store Operations, led 20,000 associates across 480 stores. Reorganized stores and drove increase in customer satisfaction and average basket.
- As SVP of Marketing, ran $120M budget across digital, print, and TV. Developed and launched The League loyalty program with 20 million members.
MY EDUCATION...
- MBA with High Distinction (top 3% of class)
- Edward Tuck Scholar, Digital Strategies Fellow, Education Chair of Consulting Club
- Earned offers at top consulting firms (Bain, BCG, McKinsey, Monitor, & LEK)
- BS, Science Technology & Society with a concentration in Computer Science
- Tua Beta Pi Honor Society (top 10% of engineering class) and Sigma Chi
- Member of Varsity Track Team and PAC-10 scorer in long jump, high jump & sprints
Frequently Asked Questions
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